Adi Dassler founded Adidas in 1940 after he parted company with his brother who went on to create Puma.
Adidas started out producing quality footwear and then in the late 60s branched out into clothing and accessories. Today there is a demand for these vintage items such as footwear, bags, jackets and shorts.
Perhaps the endorsements that Adidas have secured over the year from elite athletes and celebrities has helped Adidas to position itself as the sport brand of choice for both sports people and fashion gurus.
Some vintage Adidas clothing and footwear can sell for many times the original price. If you are lucky enough to find an item that has hardly been worn and in its original packaging then you could be sitting on a nice sum of money. Recently a pair of Adidas Rubens in their original box sold on eBay for £300.
Vintage Adidas shorts have become a popular item since a number of celebs have been captured wearing the super short shorts. It seems that Adidas shorts can easily be left in a drawer or box for years before they are released and put on eBay.
Many of the Adidas street fashions we see today originated from clothing produced for major sporting events such as the Olympics and The FIFA World Cup. The Adidas jackets worn by footballers while singing their respective National Anthem are now being worn on the high street of almost every country. Of course there is the opportunity to buy replica items as part of the Adidas Originals range but collectors of vintage Adidas would much prefer to wear the real deal from that era.
The infamous trefoil logo wasn't designed until the early 70s and is more commonly used today to represent the Adidas originals brand. Prior to the trefoil the main distinguishing mark of Adidas was the 3 stripes which were originally added to footwear to improve the stability around the middle. The trefoil and the 3 stripes have become iconic symbols that are easily identifiable and will surely continue to be for many years on.
Adidas have always adhered to 2 core values which are quality and performance. This has been evident through the history of Adidas and probably why Adidas and vintage Adidas clothing has been so popular among sport enthusiasts and high street fashion junkies. When you purchase either new Adidas or vintage Adidas you can be confident that you are buying an item built around style and performance.